Win and Good luck present the first release in a series of Air Force 1 designs that trace the artist’s influence on fashion, music and culture. This initial version of the silhouette is directly linked to Nigo’s early work and the LO2 column with which it created Jun Takahashi in the early 1990s. The project is based on a period that shaped their shared perspective on design, which later led to the opening of NOWHERE boutique in the Ura-Harajuku area of Tokyo.
The design reflects this history through color and construction. The shoe appears in Sail and Loyal Blue, tones chosen to match the original NOWHERE storefront sign. These choices anchor the silhouette in a specific place and time, connecting it to the environment where Nigo’s first ideas took shape. The Air Force 1 retains an improved construction based on the 2001 version, with a narrower toe box and a more athletic fit.
A patent leather upper references the materials Nigo introduced early in his career, aligning the shoe with his established visual language. LO2 graphics appear on the fox and sock lining, connecting the design to its original context through direct visual cues. Nigo Air branding marks the shoe as part of this collaboration, while the packaging extends the concept beyond the product itself.
Nigo reflects on the importance of Air Force 1 in this process. “As far as I know, the Air Force 1 is one of the few silhouettes in the world that can truly be called a classic.” he says. “Never in my wildest dreams did I imagine that one day I would be able to express my own style through Air Force 1.”
The footwear release is accompanied by apparel that extends the LO2 reference. A coach jacket and tee draw from designs created in 1993, revisiting elements that defined Nigo’s early production. These pieces maintain the same color direction and visual language as the shoe, creating a consistent ensemble that reflects the period they refer to. Nigo notes that the collection connects with different audiences in different ways, where the designs may feel new to some and familiar to others.
Future releases under the Nike x Nigo project will expand on this approach, drawing on Nigo’s personal network and history. The collaboration will develop across multiple locations and seasons, expanding the initial concept to a wider range of designs.
The Nike x Nigo LO2 Air Force 1 and accompanying apparel will release on May 1st at London’s Design Museum to coincide with the opening of the exhibition “NIGO from Japan with love.” A wider release will follow on May 2 via humanmade.jp and Undercover Aoyama.
