Barriers to entrya recently launched SANDOW Design Group podcast hosted by Andrew Lane of House of Digby an episode with a serial entrepreneur Amra Tarinits CEO ALL3D.AI. Tareen, who was influential in the upgrade of Decorist, the E-design platform later acquired by Bed Bath & Beyond, discusses how ALL3D.AI is the new destination for designers, decorators, retailers and clients—really anyone who wants to faithfully and creatively visualize an interior design.
Read on to discover some of Tareen’s highlights from the podcast.
From Decorist at ALL3D.AI
With Decorist, we created a 3D version of their room and then a designer developed a mood board with all the products. We created 3D models of the product and then our modelers laid out the entire room and rendered the images. And we noticed the conversion rates: they increased by 50%. It was 2016, so apparently e-commerce didn’t do a lot of 3D modeling. But there were cameras coming on the market that would create 3D versions. There was a set movement in 3D and viewing spaces in 360 degrees.
ALL3D.AI for all people
The whole idea of giving this tool to a designer or an end user or someone involved in merchandising or e-commerce was the whole drive behind ALL3D.AI. I wanted to make a browser-based tool that anyone could use, and that’s what we ended up doing at ALL3D.AI. You could upload any of your products, you could upload photos of a space, and on the backend we would have a whole marketplace of 3D modelers to build it pretty quickly. There was a lot of automation built into the platform.
Quality control, always
We have an in-house team of interior designers who are always using our product. So they are on the front line, to see if any features are missing. But when AI visualization came to market, we also decided how we can take a fundamental model and train it for more control, because the AI would be hallucinating.
Customization and Transparency
We know from our customers that they want extreme customization. Therefore, editing in a basic image of the base model is very important. How do you give that control to industry creatives? The marketing manager said, “You use these basic models to do basic production. Let’s show our customers all the models we make.” For example, there’s Gemini’s Nano Banana Pro, FLUX (from Black Forest Labs), and Quinn. We give you four generations of models when you upload—and show you what those base models are—and then you can choose one or regenerate.
