An Asian restaurant with a modern twist in Seoul


Foodies with discerning palates appreciate arrangements that make dining out as memorable as the food served. However, a modern aesthetic in a restaurant can seem cold and uninviting. Design2tone’s The vision for a new spot was all about the balance of ingredients, just like the contemporary Asian dishes on the menu.

The interior of the modern restaurant is seen through large glass windows, with wooden tables and chairs, exposed brick and illuminated green strip lighting along the floor.

A vertical column with a wood grain pattern stands next to a brick wall. a small, flat, rectangular metal shelf extends from the column.

Located in Seongsu District, SSOC it sits in an area dubbed the “Brooklyn of Seoul,” dotted with converted warehouses that are now shops and showrooms. A fixture placed beneath the metal and glass facade produces lighting that subtly changes color in response to the changing atmosphere outside and captures the vibrancy of the street.

A modern, low-lit interior with wooden chairs and tables, a stylish lighted counter and minimalist decor.

A row of wooden chairs line a long, angular bench with a smooth, light surface in a minimalist interior.

Once inside, guests see contrasting ingredients that echo the fusion of East-West cuisine that chef Lee Jong-wook is known for. Commercial grade stainless steel on the front of the house is not only easy to clean, but also provides plenty of shine. A wood-look veneer, reworked to show an abstract natural grain, complements the exposed brick.

A bottle of white wine sits in a metal ice bucket filled with ice cubes, embedded on a wooden table.

Minimalist bar interior with wooden chairs and tables, soft lighting, glassware on the counter and bottles placed on a shelf behind the bar.

Custom tables with built-in buckets ensure guests can enjoy their favorite vintage throughout their meal, from appetizer to dessert. A free-form edged bar counter appears to move through the space, a perfect spot for individuals, while teams sit on four tops.

A modern wooden dining table with matching chairs, a square tray and a small lamp on a dark surface in a minimalist interior.

Modern minimalist dining room with wooden tables and chairs, soft lighting and stylish bar counter in the background.

The open plan kitchen features ebony tiling, as well as shelves with wine bottles on display. Strategically placed chairs give every patron a full view so they can watch their food being prepared.

A modern black wall-mounted reading lamp is attached to a light wood-patterned wall, illuminated by soft ceiling lighting.

Three chefs in white uniforms are working in a modern stainless steel restaurant kitchen with various appliances and utensils visible.

Ambience is created through lighting to create a relaxed or elevated feeling. During the day, the sun’s rays bring out a variety of textures and shapes. At night, the lighting is dimmed and focused beams introduce visual depth, always with an emphasis on the fare itself.

A modern restaurant with a glass facade with minimalist wooden furniture and text "NEW HARMONY IN DIVERSITY SSOC ©2025" appears in the window at night.

Modern interior of a building with wooden tables and chairs, seen through glass walls displaying text "NEW HARMONY IN DIVERSITY ©2025 SSOC.

With “new harmony in diversity” as its guiding principle, SSOC features layered flavors and interior elements that are truly a feast for the senses.

A modern gray exterior wall with a single closed door and a poster in a lighted window reading 'NEW HARMONY' at night. Concrete steps lead to the entrance.

A modern storefront with large windows, minimalist signage and interior lighting highlighting a bar and shelves inside. The exterior features clean lines and subtle green lighting.

To see this and other projects by the bold studio, visit design2tone.space.

Photo courtesy of Design2tone.

Anna Zappia is a New York-based writer and editor with a passion for textiles and can often be found at a fashion show or shopping for more books. Anna writes the Friday Five column, as well as commercial content.





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