CELINE presents the Été 2026 campaign through a focused visual direction shaped by a photographer Zoe Gertner. The release introduces a clear visual language that aligns with the times. The campaign comes with supporting material that includes the New Waves series of Takashi Hommaexpanding visual storytelling beyond fashion imagery.
The campaign moves with a quiet confidence that resists exaggeration, keeping each image in a state of control that never fully relaxes. There is a cool distance to the way the figures occupy the frame, autonomous and precise, as if the moment belongs to them and not the viewer. Color appears in focused moments and then returns to a subdued palette. CELINE places the collection in this optical system. The images are not based on heavy style or layered concepts. They move through a direct presentation that allows the clothes to exist within the frame.
Alongside the campaign, Homma’s New Waves series introduces a parallel series of images. The photographs focus on waves in motion, capturing their natural energy and constant displacement. The series reflects movement through form, where water creates rhythm and variation without repetition. The waves carry a sense of openness and release. Their movement suggests freedom without structure, shaped only by external forces.
CELINE unites these two visual directions without forcing a direct connection. Ghertner’s images hold a composition of silence, while Homma’s work introduces movement and variation. The Été CELINE 2026 collection is now available in CELINE stores and online.
