FAIRY reveals Spring Summer 2027 FAY Atlantic Collection on Friday 19 June 2026, during Milan Fashion Weekat La Pelota on Via Palermo in Milan. The project brings the brand to sailing through a partnership with Pierre Casiraghi and a capsule that takes as its main source the sea.
MEN’S CLOTHING SPRING SUMMER 2027
FAY builds this capital afterwards FAY Racingthe 2025 project with Ronnie Kessel that focused on classic racing cars; With FAY Atlantic, the brand turns to navigation, outdoor culture, FAY history and functional elegance. The shift gives FAY a new field of reference, shaped by technical needs, sea conditions and codes of life on board.
Pierre Casiraghi brings international recognition to sailing, a lifetime of experience, sporting passion and a close bond with the sea. He worked with FAY’s creative team on a capsule that treats classic sailing as a real source of design. Casiraghi also chose the name Atlantic, which honors the legendary three-masted schooner Atlantic. The yacht made its debut in 1903 and holds a place among the most iconic ships in sailing history.
The FAY Atlantic Jacket leads the capsule as a Limited Edition piece. The garment takes cues from experienced sailors and copes with wind, humidity and sudden temperature changes. It maintains a light feel and allows for range of motion, with details that serve practical use. The design draws from ropes, sails and equipment used on board and then brings these elements together with FAY’s signature Hook. Within this project, Hook also carries symbolic weight through ideas of protection, security and reliability.
Andrea Della ValleIts vice president Tod’s Groupdescribed FAY Atlantic as an important project for the company because it stems from a long-standing friendship and family bond. He said the partnership with Casiraghi draws strength from a shared vision and from Casiraghi’s first-hand knowledge of the sea and sailing. Della Valle connected the garments with people who understand this culture first hand.
Casiraghi described the capsule through function, elegance and his deeper idea of the sea. He cited the great America’s Cup yachts of the 1930s, especially the J Class, as a benchmark. In his view, that period had equal parts advanced sailing technology and naturalness. He also looked at twentieth century sailors and their basic dress code. These garments served immediate needs: protection, physical freedom, and resistance to wind, salt, and time. Casiraghi connected FAY Atlantic with his own ocean experience and classic sailing, along with his relationship with FAY and the Della Valle family, which reaches back to his earliest memories of the 1990s.
FAY Atlantic also opens a wider phase for FAY in sailing and yachting culture. The timing places the project ahead of the next America’s Cup, which will bring global attention to Naples in 2027. The brand is using this capsule to start a wider conversation around the sea, performance and everyday wear.
The Spring Summer 2027 collection continues from FAY Atlantic and follows the functional elegance of yachting culture and life at sea. Coastal locations, marinas and offshore travel lead the collection. FAY creates pieces for sea, city and travel, keeping the collection grounded in utility and sophisticated everyday wear.
The FAY Main Collection includes jackets, padded vests, windbreakers and the iconic Morning Bomber. The brand recasts these pieces in lightweight, high-performance fabrics. Ultra-lightweight cotton knits, textured construction and sweatshirts add extra options. Sweatshirts work as outerwear on changeable weather evenings.
The Travel series adds new styles to technical, stretchy and wrinkle-resistant fabrics. FAY gives this part of the collection comfort and practicality for travel days and changing schedules. A sophisticated urban thread emerges through cotton and silk raincoats, suede details and a stronger use of leather.
Color defines the season with a natural palette of beiges, ice tones and sophisticated neutrals. Check patterns and Prince of Wales patterns add structure through a modern leisure lens. FAY also adds white sail, rope, sand and green sea foam to her signature blue. Cream, red and navy set the tone as brown undertones run through the collection and connect its nautical references with understated elegance.
