For decades the bathrobe has been considered an integral symbol of domestic comfort, an element present in every self-respecting bathroom, from the simplest to the most luxurious.
However, something is changing, and changing fast. In the most modern and well-being homes, traditional bathrobes and towels are gradually being abandoned in favor of an innovative, more hygienic, faster and surprisingly effective technological solution.
The reason is simple: traditional fabrics are wet, full of bacteria and mites, they have to be washed constantly with a lot of power consumption and above all they never dry the skin in a really satisfactory way. A silent revolution is transforming one of the most mundane moments of our personal routine.
The problem we didn’t know we had
Who among us has never re-smelled a towel after just two days of use, noticing that unpleasant and persistent smell that inevitably forms in wet fabrics? The problem, however, is not only aesthetic or olfactory.
Towels and bathrobes, if not washed extremely often, become real receptacles for bacteria, mites and mold, all favored by the moisture that the fabrics retain for a long time even after seemingly normal use. In families with many children, the phenomenon is greatly amplified: piles of towels to manage, washing machine open every two days, ever-increasing energy bills.

According to household hygiene experts, towels should be washed every 48 hours to prevent the growth of bacteria, a tip that few actually follow in everyday life. Added to this is an additional aspect that is often underestimated: even after careful drying with the classic towel, the skin often remains slightly moist in the folds and in the most difficult-to-reach areas, creating discomfort and encouraging the formation of skin redness.
The electric dryer: the device that conquers the most modern bathrooms in Italy
An innovation that is becoming very popular in the most modern and trendy bathrooms is the electric body dryer, a stationary device that you can comfortably stand on after showering, similar in shape to a platform that you step on just like you would a scale. The machine emits powerful streams of hot or cold air at an intensity and temperature fully adjustable by the user, drying the entire body in a few seconds and without any contact with fabrics.
No more piles of wet towels, no more heavy and difficult to wash bathrobes. The principle of operation is similar to that of a hair dryer, but with the fundamental difference that the air jet is calibrated specifically for the skin of the body, thinner, more uniform and able to effectively reach even the most difficult areas such as ankles, knee folds and back.
The most advanced and sophisticated models are also equipped with negative ion technology, which nourishes and softens the skin while drying, while some even have built-in diffusers for aromatic oils, turning the simple moment after the shower into a small but refreshing experience of home aromatherapy.





